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Why do you need to analyse your website right away?

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Owning a website is not easy as it is important to maintain its proliferation. This is why website owners find that it is necessary to do a website analysis.

What is Web Analytics?

But before digging into the tools, let's start with what exactly web analytics is.

First, it measures the traffic, page views, clicks, keywords, designs, navigation and more for your website. Then it checks what you do with that data and applies to make the users’ experience better. And then it checks if you are reaching your business objective or not both online and offline.

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