When the first video was launched back in 1994, little did we know that it would become one of the most powerful marketing tools. The significant digital growth in the last two decades brought about the changes of the marketing perspective. Today, the video is a cutting-edge marketing form and a powerful tool for creating content that is personal, relevant and leaves an impact on your target audience.
Visuality is the biggest strength of video marketing, making people remember your brand. Thanks to its viral nature, a video’s reach knows no boundaries. And by 2019, video will completely take over the Internet.