When Tim Berners-Lee invented the hypertext webpage, he envisioned a world of shared information. It didn’t take long for businesses to realize that the web was a new shopping platform too. In fact, years before the web, in 1989, the first ever internet affiliate program was born when William J Tobin enlisted people to refer customers to PC Flowers, Inc. The company is considered the web’s first ever commercial success story, and it paved the way for today’s multi-billion dollar affiliate marketing industry.
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