The Holiday Just Got More Pinteresting [INFOGRAPHIC]

The team at lab42 spoke to 500 Pinterest users to determine how pinning preferences play a part in holiday habits. They discovered that more than 90% of Pinterest users has changed their preparation for the holidays in some way and they find the holidays less stressful. Users spend more time on Pinterest during the winter holiday months. More than 50% visit the site for longer periods of time. 67 percent of users said that Pinterest could add subcategories within Holidays and events to improve the holiday experience i.e Holiday recipes and decor. 43% have a board designated for the holidays. 66% of users say they are satisfied with Pinterest's collection of holiday themed ideas. 74% have shared a holiday idea from PInterest with a friend or family member. 59% have bought something they saw on Pinterest. 19% spend more money during the holidays because of Pinterest. See this infographic for more stats.