While many companies understand the critical need to collect data about their customers, they often struggle to organize and act on that information. Marketers who leverage historical and real-time data to learn exactly who their customers are - and what they want - are in the best potion to create tailored experiences that boost engagement and drive revenue. To know more that - what types of data are marketers collecting, what are the biggest obstacles to using data and - Is data really matters to all marketers, Check out this infographic by monetate.
