The internet is the primary driver of the global economy and our primary mode of communication. Its power is almost incomprehensible. Across industries and beyond borders, the reach of the internet develops and builds businesses and personal connection. Being aware of the latest facts and statistics can help you harness that incredible power — propelling you into the possibilities of the future instead of getting left behind.
Here are 8 Fascinating Facts About The Internet You Really Need To Know:
The four top visited websites are:
Up more than 10 percent from 2016, the mobile users are now responsible for ~52 percent of all internet traffic. This makes it even more important to make sure your sites and all your pages are mobile-friendly.
What about sales? People are definitely spending a LOT of money on smartphones, tablets, and other mobile devices — influencing more than $1.4 trillion in sales (in 2016 alone). A large majority of smartphone owners research purchases they are about to make in a brick and mortar store too. If you own a business, do you have an app? If not, you should. About 90% of the time users are on their smartphones, iPads, and other mobile gadgets — they are using apps.
Other notable mobile stats include:
The increasing impact of mobile is clear. Ensuring your sites and apps are dynamic, user-friendly, responsive, and representing your brands well is critical to connecting with your audience, expanding your reach, and increasing sales.
Here are 8 Fascinating Facts About The Internet You Really Need To Know:
1. The Stats on Websites Will Amaze You
Can you guess how many websites there are as of 2017? Over 1 billion. Across the world, there are about 1.24 billion websites as of August 2017. With the very first website starting in 1991, that averages out to a growth of 47,692,307 sites each year!The four top visited websites are:
- YouTube
- Baidu
2. Mobile is Increasingly Critical for Communication & Impact
The fact that mobile users are growing is not surprising to anyone, but the power is in the details.Up more than 10 percent from 2016, the mobile users are now responsible for ~52 percent of all internet traffic. This makes it even more important to make sure your sites and all your pages are mobile-friendly.
What about sales? People are definitely spending a LOT of money on smartphones, tablets, and other mobile devices — influencing more than $1.4 trillion in sales (in 2016 alone). A large majority of smartphone owners research purchases they are about to make in a brick and mortar store too. If you own a business, do you have an app? If not, you should. About 90% of the time users are on their smartphones, iPads, and other mobile gadgets — they are using apps.
Other notable mobile stats include:
- Most users of social media do it with mobile — 2.55B of 2.79B active social media users
- Engagement is much better on mobile apps than mobile web — up to four times
- Mobile ad spend is growing —expected to reach 72 percent of all digital ad spend by 2019
The increasing impact of mobile is clear. Ensuring your sites and apps are dynamic, user-friendly, responsive, and representing your brands well is critical to connecting with your audience, expanding your reach, and increasing sales.