Knowing the latest industry trends will make it easier for brands to execute successful social media marketing campaigns and convert their followers into paying customers.
The infographic below from Branex team highlights the eight social media trends that will make the biggest impact in 2018.
The infographic below from Branex team highlights the eight social media trends that will make the biggest impact in 2018.
Here are some key takeaways from the visual:
Check out the complete infographic for more insights.
1. Live Videos To Chuck Out Their Traditional Counterparts
8 out of 10 consumers prefer watching live videos over reading a blog post. Live videos burgeoned in the year 2017, and 2018 will be even grander as both customers and brands prefer live videos across myriad social media platforms.2. Peers Will Replace Influencers
As sphere of influence continues to diminish due to low customer trust and confidence, we will see customer advocates and micro-influencers take the lead over popular influencers.3. Platform Shakeup
Facebook and Twitter are bound to recede to the backdrop, with platforms such as Instagram, Pinterest and Snapchat sneakily come in for dominion.Check out the complete infographic for more insights.