With 300 million in-stream active users worldwide, 28 percent of Millennials and 20 million unique mobile monthly users, Google plus is the second largest social media site ahead of Twitter and behind Facebook. But this isn't your kids Facebook, Google+ is a topical social network, organized around content, not who you went to high school with.
Along with Google+ communities and Hangouts, Ripples are one of the great features that help you explore interesting people to follow. And to help you better understand the power of G+ Ripples the team at Vertical Measures has created 3 useful infographics that takes a closer look at how G+ ripples can increase your visibility online.
Along with Google+ communities and Hangouts, Ripples are one of the great features that help you explore interesting people to follow. And to help you better understand the power of G+ Ripples the team at Vertical Measures has created 3 useful infographics that takes a closer look at how G+ ripples can increase your visibility online.
What to do with ripple effect?
You can view the Ripples of a post of your content that has a large number of Shares and plusones. Instead of hoping that your content reaches the right people, secure it by identifying influential people in Google+ Ripples. If sharers profile continues to prove that they are an influential user, then add them to your circles and you may be added back. or, earn your rank in their circles through commenting on their posts.
How to engage with influential sharers in comments?
Engaging in the comments associated with posts of your content can help you be added to the circles of influential sharers. Here are some ways to engage with those sharing your content:
Interact with those who comment with an author itative voice.
Seeing what people like and dislike can help you create better content in the future.
Be sure to thank those who mention you by viewing and commenting on their post.
Timeliness is the key
Timing is everything. Discover when your audience is the most active with posting and sharing content so you know the best times to post.
Open the Ripples timeline to see the amount of shares over a period of time.
Use the playback feature to find who the most punctual influential sharers are.
The playback feature can also show you the best days and time to share your content.
image credit: coroflot.