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Influencer Marketing: A Primer - #infographic

In a world where marketing is becoming more and more personalized, the rise of influencer marketing isn’t surprising. What is surprising though, is how much more effective it is than traditional...

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7 Tips to Help You Set up a Killer Email Drip Campaign

How are you planning to market your products and services?That's probably the most relevant question for any business owner. And the answer isn't an easy one. Not because you don't have any marketing...

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How to Write Powerful Headlines that Demand Attention - #infographic

Your headlines - on blog posts, infographics, articles, landing pages, email campaigns and other marketing collateral - are arguably the most important part of your copy.Spend the time to make your...

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Social Media Trends You Need To Know In 2016 - #infographic

Did you know that 80 percent of the global Internet traffic will be attributed to video content in 2019 and that, overall, as a percentage of global internet users, YouTube still leads in every market...

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2016 #ContentMarketing Trends: Insights & Predictions From 19 Experts

Wondering, what the top industry experts are predicting for the state of content marketing?Then wonder no more!This infographic, courtesy of Express Writers, presents 19 content marketing trends and...

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The Art of Turning Instagram Likes Into Sales - #infographic

Are you wondering how to leverage those Instagram ‘Likes’ to generate revenue for your business?“Instagram isn’t for every company, but when it’s done right, it can drive regular sales. If you have a...

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5 Key Factors In Creating A Successful Mobile App For Your Business -...

To be a successful online business a mobile application is essential. However, a bad app is no better than having no app at all. And it's hard to shake off the bad reputation you will get for your app...

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How To Use Pinterest For Marketing - The Ultimate Guide

Does your business know how to use Pinterest to attract web traffic and business leads? If you are like most, then the answer is no. And it isn’t through any fault of your own. It is a relatively new...

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The Potential of #SocialMedia for B2B in 2016 - [INFOGRAPHIC]

“Social media is not going away; it's up to businesses to board the train or get left on the platform.What other tool can build relationships between businesses with such ease and speed?What other...

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How to Use Google, Email, Social Media & Web: The Grandparent’s Guide to the...

“You’re watching a movie with your granddaughter and you say, “That actor sure looks familiar.” And suddenly the little girl whips out her tablet computer, taps on it a couple of times, and says, “It’s...

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Emoji Marketing: Are We Speaking the Same Language? [INFOGRAPHIC]

“Plain, boring text is out. Visual content is in. The human brain is wired to understand images; we process visual information 60,000x quicker than text. When it came to getting your message out during...

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10 Ways To Allocate Marketing Budget On Social Media - infographic

“Now more than ever, people are spending a significant part of their day on social media. According to Forbes, users are on Facebook and its related apps for an average of 50 minutes each day. And with...

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To Understand the Future of Social Media, Look to the Past

Over the past 15 years, social media has evolved from a small online niche into one of the most powerful marketing assets a business can get its hands on. With this significance comes a need to...

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What is Viral Content and How to Create It

Content is king. There, I’ve said them, the three most pervasive, and possibly the most boring words that you can read that relate to content marketing. They are so omnipresent that they’ve actually...

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How to Write a Blog Post that Gets Social Media Fame

We all admire those people who can turn any social media status update into something that goes viral. If you ever tried getting so many likes, comments and shares, you know it’s not easy. It seems...

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Good Content Leads To Good Links

You’ve heard it said many times, “create good content.” Some scoff at this statement, claiming it’s either part of a Google conspiracy to tame webmasters. Others look down on proponents of this...

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How to Leverage Other Brands in a Social Media Strategy

Social media marketing is one of the most powerful tools we have to captivate and grow a target audience. Social media can feasibly reach anyone in the world, give us the power to engage with them...

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#SocialMedia Marketing Tips: How to Create a Successful Ad on Facebook...

“Creating a promoted post on Facebook is easy enough, but making sure it reaches the right audience and is worth the investment takes a little bit more effort. With a number of options available to...

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What Brands Need To Know To Close The Gap With Consumers On User Generated...

Did you know that 85 percent of consumers find visual user generated content (UGC) more influential than brand photos and videos? And that 93 percent of consumers find UGC helpful when making purchase...

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10 Ways Social Media Can Be Used For Good

We often stuck to our social media news feeds from morning to night. With the fear of missing out (FoMO), we get distracted by a friend’s tropical holiday snaps on Facebook or find ourselves liking a...

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