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How to Write for Your Audience: Step-by-Step Guide

You’ve been working on an awesome piece of content for a week already and it couldn’t have been better - you’ve done a very deep research, processed tons of data, put together a gorgeous-looking...

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6 Ways To Use Social Media To Get More Backlinks

Social media is seen by a lot of businesses as simply “nice to have,” and for some companies this is true. It might not be the greatest medium to spend the largest percentage of their digital marketing...

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4 Ways to Make Your Content More Tempting (infographic)

There’s effective content and then there’s ineffective content. It’s easy to publish the latter, but it’s becoming increasingly challenging to consistently publish the former. However, the good news is...

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Top 6 Tips To Integrate Social Media Into Your Website

A strong presence on social media is a must for practically all types of businesses. Critical to any marketing strategy, social media channels provide brands with means of direct communication with...

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Virality Isn’t Limited To Big Brands – Your Content Just Needs To Strike The...

A viral hit is the holy grail for marketers these days: Not only does it generate a ton of awareness, but it also repositions a brand as an industry leader thanks to endorsements in the form of shares...

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10 Ideas to Jumpstart Your Online Presence

New technologies on an expanding internet market present big opportunity to start your online business. The competition is sometimes harsh, but the benefits are great. To succeed online, you only need...

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How to Create Amazing Infographics

You've most likely heard the buzz around infographics last few years. Marketers and content creators have started to jump on board with this content strategy and the results speak for themselves....

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Email List ‘Spring’ Cleaning [INFOGRAPHIC]

A recent study states that email databases decay naturally by 22.5% every year. Sending emails to such decayed, invalid, broken, mis-spelled email addresses leads to increase in number of bounces,...

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A Solid Keyword Research System To Get Your Post On The First Page Of Google

Being a content marketer, you at least know the basics of SEO or what is meant by it. SEO is the way to get your content ranked on the first page of search engines mainly Google, although it sounds...

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How Emojis Help Marketers Engage With Consumers - infographic

Companies are adapting to the new "digital languages" to carry out their online marketing strategies. Using emoji is growing at a rate such — the annual rate in 2016 is more than 770%— many brands are...

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7 Effective Content Remarketing Strategies That Will Help You Re-Engage Your...

So, you've been producing lots of content for your brand. At some point, you might have noticed that people find your content, but they leave it without becoming a lead. If you think they're just lost...

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How to Launch a Successful Digital Marketing Campaign (30+ Tools to Help)

Marketing campaigns are certainly very important and need to be methodically planned out. But what many people don’t know is that campaigns aren’t just restricted for launching products. In order to...

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Who You Should Bet On? Content Creation Vs. Social Media

Beginners of internet marketing have a tough time differentiating between content and social media marketing. Before we dig deeper on where you should make an investment let's find out how these two...

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The Power Of Visuals

They are everywhere – on signage, hoardings, bus placards. They are there across social media channels, TV,  magazines and newspapers. Literally, everywhere. Remember when you stumbled upon a confusing...

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How to Combine Your Email And Social Media Strategies [INFOGRAPHIC]

The growing number of marketing channels and their effectiveness divides opinions among marketers. The sexiness of social media and the proven power of email often mean the two channels are seen to be...

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The First Social Media To Bring Virtual Reality To Mass Market - Facebook 360...

Facebook users are still trying to find their way around the new 360 photo feature. This was witnessed from the onset when Mark Zuckerberg made the announcement of the release of 360 photos. The...

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How Data-Driven Marketing Fuels Your Digital Campaigns

Creative and innovative thinking help business owners survive in today’s competitive online space. No questions asked!But, how creative are you? Wait, self-praise is no recommendation. After all, it’s...

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Increase Social Sharing with Content Marketing

Whenever you’re trying to promote a certain product or service, you use social media platforms. You post calls to actions, links to blog posts and articles, and other types of updates that are supposed...

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5 Tips to Write Killer Marketing Content

Today, companies need to produce tons of new content to promote themselves and keep the light on. First, companies have to make sure that their content gets them found easily. From blog posts to...

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Why Brands Can’t Take a One-Size-Fits-All Approach to Reaching Gen Z...

Marketers are buzzing about how to target the nearly 60 million that make up the digital natives known as Generation Z, and it turns out brands will have to really step their game up to reach Gen Z...

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